01Product Thinking
I turn real user problems into product ideas, MVPs and roadmaps.
02User Research
I start by understanding the friction before designing the solution.
03Growth
I think about how products attract users, create repeat behaviour and build communities.
04Execution
I've taken ideas from problem definition to requirements, design and working MVPs.
05Strategy
I connect user needs with business goals and measurable outcomes.
06Data & Metrics
I define success through metrics like conversion, engagement, retention and utilization.
07Cross-functional Work
I've coordinated student teams and connected technical work with user needs.
08Sports Understanding
Sport isn't a category I've recently discovered; it's been part of my life for years.
09Curiosity
I naturally keep asking what could make the experience simpler, better or more engaging.